Trying to figure out how to blog for self

Is it wrong for me to want to put myself out there for profit?

I would post what I would feel is good content...

But I need to figure out how to set everything up.

Blog + sponsors + forums + a possible store featuring limited edition runs of cool things I find...

I think that sounds like a good formula.

But how the hell do I go about it?

*sigh... Time to hit the library.